How Pillar Helped Elevate Light House Fresno's Fundraising Game
Light House Fresno was gearing up for their annual golf tournament, a pivotal fundraising event essential for supporting their mission to help women in addiction recovery reclaim their lives. As the event drew near, they were eager for innovative strategies to rejuvenate their fundraising efforts and enhance the impact of this crucial initiative.
The primary goal was to significantly boost the tournament’s fundraising potential, which had plateaued in recent years. They needed a transformative strategy that would increase funding and energize their event’s presentation and appeal.
$6,000 increase in sponsorship agreements through improved sponsorship strategies.
Enhanced engagement from participants and sponsors, evidenced by increased inquiries and commitments in the weeks leading up to the event.
A more professional and appealing visual presentation, which elevated the overall perception of the event and strengthened Light House Fresno’s branding.
Not Just a Campaign
HOW WE HELPED
Pillar Brands was tasked with reimagining the golf tournament’s fundraising approach and event design. With our deep expertise in crafting engaging experiences and maximizing fundraising opportunities, we were poised to bring new life to redesigned promotional materials and increased revenue to this pivotal event.
Strategy
Revamped Sponsorship Approach
We meticulously redesigned the sponsorship framework, introducing tiered options with enticing benefits tailored to attract a diverse range of sponsors. Our approach was designed to maximize appeal and engagement, ensuring that sponsors felt a deep connection to the cause and understood the tangible impact of their contributions.
Design
Engaging Promotional Flyer
Recognizing the crucial role of compelling visuals, we overhauled the tournament’s flyers. Our new designs were aesthetic enhancements and strategic tools crafted to draw attention, spark interest, and drive participation. These materials reflected the spirit of the event and the mission of Light House Fresno, creating a resonant message that was both visually striking and emotionally compelling.